Josh Ruben
Josh Ruben is an American actor, director, and writer whose career connects the Viola Spolin/Paul Sills improvisational lineage directly to twenty-first-century digital comedy. Trained at the New Actors Workshop, the two-year conservatory co-founded by Mike Nichols, Paul Sills, and George Morrison that emphasized Spolin's theater games and Sills's improvisation techniques, Ruben went on to co-found the sketch group Dutch West with Sam Reich and to become a founding member of CollegeHumor's Originals video department, where he wrote, directed, and starred in hundreds of comedic shorts that accumulated billions of views. His directorial debut, Scare Me, premiered at the 2020 Sundance Film Festival, and he continues to appear on Dropout's improv game shows Make Some Noise and Game Changer.
Career
Ruben enrolled in the New Actors Workshop, a two-year conservatory co-founded in 1988 by Mike Nichols, George Morrison, and Paul Sills. The program's dual-track curriculum combined Stanislavski-based scene technique with Viola Spolin's theater games and Paul Sills's improvisational methods, with occasional instruction from Nichols himself. This training placed Ruben in direct pedagogical succession from Spolin through Sills, connecting him to the foundational lineage of American improvisational theater.
In 2003, Ruben co-founded the sketch comedy troupe Dutch West with five collaborators including Sam Reich and Elaine Carroll. The group produced short comedy films and sketches in a collaborative writing and performance style that anticipated the format conventions of online comedy video. Their work caught the attention of CollegeHumor, which hired Ruben as a staff member.
At CollegeHumor, Ruben became a founding member of the Originals department, the division responsible for the company's produced video content as distinct from its user-submitted material. Over six years from 2010 to 2016, he wrote, directed, and starred in hundreds of comedic shorts that collectively accumulated billions of views. The Originals department developed a production style that fused sketch writing with improvisational performance, requiring performers to generate material within compressed shooting schedules that demanded the same spontaneity and agreement skills that Ruben had trained in at the New Actors Workshop.
Ruben's feature directorial debut, Scare Me, which he wrote and starred in alongside Aya Cash and Chris Redd, premiered at the 2020 Sundance Film Festival. The film's premise, two strangers telling increasingly elaborate scary stories to each other in a cabin during a power outage, draws directly on improvisational storytelling technique, requiring its performers to build narrative collaboratively in real time. His subsequent directorial work includes Werewolves Within (2021), adapted from the Ubisoft video game, and Heart Eyes (2025). He starred in Shudder's The Creep Tapes (2024) and co-hosted the 2025 Fangoria Chainsaw Awards.
Ruben continues to appear on Dropout's improv-based game shows, including Make Some Noise, on which he also serves as executive producer, and Game Changer, both hosted by his long-time collaborator Sam Reich. These programs place performers in improvisational challenges that test the same spontaneity, agreement, and heightening skills that define Harold-adjacent long-form improv, delivered through a game show format designed for streaming audiences.
Historical Context
Ruben's training at the New Actors Workshop represents one of the final cohorts to pass through an institution that connected directly to the founders of American improvisational theater. The Workshop closed in 2012, and its faculty lineage, Paul Sills teaching Viola Spolin's theater games alongside George Morrison's Stanislavski work and Mike Nichols's scene direction, was not replicated elsewhere in precisely that configuration. Ruben's subsequent career translated that training into a medium, online video, that the Workshop's founders could not have anticipated.
The Dutch West troupe and its absorption into CollegeHumor exemplify a broader pattern in 2000s comedy: ensemble sketch groups forming outside traditional improv theatre institutions and building careers through digital distribution rather than through the live-performance-to-television pipeline that had defined improv career paths since Saturday Night Live. Sam Reich's trajectory from Dutch West co-founder to CollegeHumor executive to Dropout CEO mirrors and extends this pattern, with Ruben remaining a consistent creative presence across all three phases.
The emergence of Dropout's improv game shows, particularly Make Some Noise and Game Changer, as mainstream streaming entertainment in the 2020s represents a new institutional form for improvisational performance: shows built on improv principles but produced for on-demand consumption rather than live audience interaction. Ruben's dual role as performer and executive producer on Make Some Noise positions him at the intersection of improv performance tradition and digital media production.
Legacy
Ruben's career traces one of the clearest lines from the foundational generation of American improv to the digital comedy ecosystem of the 2020s. His training under Paul Sills's methods at the New Actors Workshop connects him directly to Viola Spolin's theater games, while his work at CollegeHumor and Dropout translates those principles into formats designed for audiences who may never attend a live improv show.
Scare Me's Sundance premiere demonstrated that improvisational storytelling technique could drive a feature film's creative engine, not as improvised dialogue within a scripted structure but as the film's central dramatic premise. The film's critical reception validated the idea that improv training produces narrative skills transferable to cinema, a claim that practitioners have made since the Compass Players but that few films have tested as directly.
Ruben's continuing presence on Dropout's improv game shows, alongside his executive producer role on Make Some Noise, gives him institutional influence over one of the most-watched improv-adjacent performance platforms in the streaming era. The shows' format, structured improvisational challenges performed by trained comedians for a global streaming audience, represents a significant expansion of the contexts in which improv skills are practiced, consumed, and valued.
Early Life and Training
Joshua Benjamin Ruben was born on June 30, 1983, in Washington, D.C., and grew up in Woodstock, New York, where his mother served as principal of Onteora High School. His half-sister is the singer-songwriter Rachael Yamagata. After graduating from Onteora High School in 2001, Ruben applied to the acting programs at Juilliard, Boston University, SUNY Purchase, and NYU, receiving rejections from all four. He worked at a gas station before being accepted at age nineteen into the New Actors Workshop in New York City.
Media Appearances
- 2023
- 2022
Recommended Reading
Books are ordered from the strongest direct connection outward to broader relevance.

Improvisation for Actors and Writers
A Guidebook for Improv Lessons in Comedy
Bill Lynn

Improv Nation
How We Made a Great American Art
Sam Wasson

Teaching Improv
The Essential Handbook
Mel Paradis

The Comedy Improv Handbook
A Comprehensive Guide to University Improvisational Comedy
Matt Fotis; Siobhan O'Hara

Directing Improv
Asaf Ronen

The Art of Chicago Improv
Short Cuts to Long-Form Improvisation
Rob Kozlowski
References
How to Reference This Page
The Improv Archive. (2026). Josh Ruben. Retrieved September 28, 2026, from https://improvarchive.org/people/josh-ruben
The Improv Archive. "Josh Ruben." The Improv Archive, 2026. https://improvarchive.org/people/josh-ruben.
The Improv Archive. "Josh Ruben." The Improv Archive, 2026, https://improvarchive.org/people/josh-ruben. Accessed September 28, 2026.
The Improv Archive is a systemically maintained repository. The archive itself acts as the corporate author.